It’s the 2017 Big W Toy Sale. Big Brands, Hot Picks & Everything You Need to Know!

It’s the shopping event that stops a nation. When Big W announces their annual Big Brand Toy Sale mums across the country grab their pens, Christmas lists and credit cards.

It’s officially time to shop at the 2017 Big W Toy Sale again! 

In preparation we’ve already checked out their mega 100-page catalogue of fun for you. And, after fierce office debate we’ve finally agreed (or as close as we ever will when there’s this much good stuff to choose from.) So, mums, get ready to spend with us!

BUT, before we get to the toys here’s the key things you need to know:

DATES: The Big W Big Brand Toy Sale begins 22nd June and ends Wednesday July 12, 2017.

CATALOGUE: There’s 104 pages of magical goodness for your shopping pleasure, be sure to jump on the link at the bottom to download your copy!

AFTERPAY: If you shop online with Big W spending over $79 you can use Afterpay. If you don’t know about this concept, Afterpay offers interest free payment plans for your online purchases. You buy what you want today, receive your order just as normal and pay it off in four equal, interest-free fortnightly instalments. This is perfect for nabbing those bargains now and fitting them into the family budget easily!

LAY-BY: Layby now for Christmas with a 10% deposit! Whilst many other retailers don’t offer this mum-friendly option anymore, Big W still does. (High five Big W!) They’ll safely hide Santa’s haul until the 3rd December 2017 for you – an invaluable (and very clever) way to shop!

PRICE GUARANTEE: Big W is so confident in their toy prices, if you happen to find a lower advertised price on an identical stocked item, they’ll beat it by 10%!*


download catalogue

So, without further a-do, there’s Mum Central’s top toys of the Big W Big Brand Toy Sale 2017!

[mc_block_title custom_title=”1. Best ‘You Can’t Ever Go Wrong’ Toy”]

You can’t beat Lego for kids of all ages. It’s hours of endless imaginative play, fills countless wet weekends and facilitates wonderful independent play. Our pick? For older kids, you can’t go past the Lego City Jungle Drop Helicopter which is exclusive to Big W and a huge box of adventure at $198, plus save $35 on the Lego City Police Station and Airport.

lego-city-helicopter-setClose runners up are the Star Wars Millennium Falcon offering a huge saving of $50 and the absolutely gorgeous Princess Elsa’s Magical Ice Castle at $79.



For smaller kids, Duplo can’t be beat and there’s stacks of savings to be scored on it too!


[mc_block_title custom_title=”2. Best Toys Pertaining to a New Movie Release”]

With the upcoming release of Cars 3, this much-loved family movie is about to be a hot-ticket item again. Diecast singles are three for $20 and always popular with little hands.

big-w-toy-sale-cars-3For wow-factor under the tree be sure to check out the Pixar Cars 3 Mechanical Workbench at $49!


Bonus mention, if you think there might be a Cars themed party in your future, Big W have all the party gear be sure to check that out too!


[mc_block_title custom_title=”3. Best in Board Games”]

For something new that’s perfect for family night, you can’t go past Yeti in my Spaghetti. It’s exclusive to Big W and only $25. It won the TOTI 2017 Toy of the Year and is an ideal gift not just for your own kids but for the whole family next door or a teacher for their classroom.


When it comes to enduring favourites, one of the most popular recent releases is back with all-new Pie Face Show Down. It’s $10 off reduced to $29. This game is seriously good fun whether it’s for primary or high school aged children – it’s literally a box of hilarious (messy!) laughs!


[mc_block_title custom_title=”4. Best in #youhavebeenwarned and #mostwanted”]

Uh-oh! Hatchimals are back! Last year they were so hot there was apparently a Hatchimal black market! This year they’re down to $59 and sure to be equally in demand!  Big W has Burtle, Penguala or Draggle available and if you’re thinking of adding an egg (or two!) to your family, you have been warned! Get them now while they’re at a great price (and before they’re rarer than hens teeth!)


[mc_block_title custom_title=”5. Best Nostalgic Toy”]

If you’re a child of the 80’s the all-original but 2017 release of Strawberry Shortcake will have you pining for more carefree days. She’s still as gorgeous as ever and oh-so-ready to be loved by a new generation of kids. To be honest you’ll buy this beauty because of how she makes you feel mum, it’s almost beside the point that your little one will adore her too. Strawberry Shortcake is a traditional rag doll so she’s a lovely, snuggly gift for a toddler or even a beautiful décor choice for a baby’s bedroom.


[mc_block_title custom_title=”6. Best Gifts for Creating Future Cool”]

If you’d like a home filled with mini maestros or at minimum, lots of happy noise there’s stacks of musical choices to be had. Our favourite is the Gibson branded electric guitar and amp. It’s everything you need to start a child off for music lessons and it’s got serious street cred. (If your little people are younger be sure to note there’s 20% off wooden musical instruments and an entry level kids style electric guitar for $59!) Rock on!


[mc_block_title custom_title=”7. Best Gifts in Fantasy & Imaginative Fun”]

For children that love whimsy and fairy-magic, the Fairy Garden is 2017’s equivalent to last year’s popular fairy door. At under $25 this is great bang for buck with hours of enjoyment to be had. Design your garden, plant it and watch it grow –  there’s months of fun ahead!


For dress-ups there’s also a host of cool choices but you can’t say no to the adorable Poppy the Troll costume complete with pink wig!


[mc_block_title custom_title=”8. Best in Craft: Tactile Fun for Busy Fingers!”]

Play Doh is an enduring and much-loved brand and Big W has really delivered with 25% off the whole range. It’s an ideal stocking filler or great value gift for other people’s kids. Not only is Play Doh a smart choice for its sensory properties, it’s also recognised for its development of both imagination and fine motor skills. Just don’t tell the kids they’re actually learning something while they’re having a ball. Our faves? The Super Colour Kit at just $14 and the Play N Store Table, $36. Every mum appreciates storage, get on it!


[mc_block_title custom_title=”9. Best Pick for Dads”]

Okay, this is actually for everyone. But if you’ve ever been low on parcels for Dad this is an ideal one that both he and the kids will love! Nerf remains one of the hottest brands around and the Elite Rhino Fire is Mum Central’s pick of the bunch. It’s big, it’s got motorised dual barrel action and it shoots 22 metres. Buy everybody one and enjoy your cup of tea in peace while they head outside to get their battle on! Special mention also goes to the 250-bulk buy of Nerf Bullets. It’s a Big W exclusive and only $49. If you’ve got a full Nerf arsonry already this is the gift that keeps on giving!


[mc_block_title custom_title=”10. Best Wheels & Hot Rides”]

Did you know the Little Tikes Cozy Coupe is the most popular car in the world? Serious! Well, Big W is assuring it’s much-purchased status stays top of the list with a $30 saving on everyone’s favourite smiling vehicle. If you’re wanting to notch your wheel game right-up the latest release from Little Tikes, the Horse & Carriage is the ideal choice. Complete with clip-clopping noises its the perfect pick for any child with royal aspirations!


[mc_block_title custom_title=”11. Best New Comer & Best Gift for Siblings”]

The Zuru X Bubble Ball is a newcomer and we can’t wait to get into it. Literally! It’s a 4-foot round bubble that you wear allowing you to, much like Sumo suits, bounce off one another like mad! Hours of laughs and safe silly fun await. Heck, it’s even something mum and dad might have a crack at and it’s a great buy at $39. If you’re shopping for some ‘same’ gifts for siblings this is the ideal choice of an activity they can enjoy together!



download catalogue

So, the rest mumma, is up to you! Head to Big W and curate your own list of ‘must haves’! There’s no doubt that in 100 pages of toys there’s something (or a whole lot of somethings!) for everyone in your crew. Happy Shopping!

Avatar of Victoria Louis

Mother-of-two. Tea lover. Lego Ninja. Expert in carpet Play Dough extraction. Victoria Louis is a 30-something writer based in Sydney, NSW. A former marketing manager who loves to laugh there’s no topic she won’t explore. Victoria is full of opinion, big on kindness and believes the day is always better with a dash of lipstick.

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