Sponsored Editorial Content & Advertorial Campaigns

Thanks for partnering with the Mum Central Network! We’re excited to bring your brand to life through engaging, authentic content that speaks directly to Australian women.

Important Info & Campaign Requirements

To ensure everything runs smoothly, please review the key campaign terms below:

Timings & Deadlines

  • Preferred Dates: Please share your ideal publish date and any timing preferences as early as possible.
  • Live Days: We recommend publishing advertorials Monday to Friday for best results.
  • Creative Due: All client briefs and supporting assets must be supplied three weeks before the go-live date.
  • First Draft: You’ll receive your first draft approximately one week before the live date. Feedback is required within three days.
  • Late Delivery: Delays may result in rescheduling or additional fees. See our Terms & Conditions for details.
  • Campaign Changes: Any updates to core messaging within two weeks of the live date will incur a penalty fee.

Video Content

  • All video must be hosted by the client on YouTube or Vimeo. Please supply a direct hosting link for inclusion in the content.

Content & Imagery

  • Written By Us: All advertorials are crafted by our editorial team in our trusted Mum Central tone – conversational, relatable, and designed to convert.
  • Images: Please supply a minimum of two high-quality images at 770×513 pixels (landscape only). Strong visuals help elevate your brand and maximise engagement.

We’re here to make this a seamless and impactful campaign for you. If you have any questions along the way, your campaign manager is always happy to help.

Let’s make magic happen!

Please complete the booking form below: