Thanks for partnering with the Mum Central Network! We’re excited to bring your brand to life through engaging, authentic content that speaks directly to Australian women.
Important Info & Campaign Requirements
To ensure everything runs smoothly, please review the key campaign terms below:
Timings & Deadlines
- Preferred Dates: Please share your ideal publish date and any timing preferences as early as possible.
- Live Days: We recommend publishing advertorials Monday to Friday for best results.
- Creative Due: All client briefs and supporting assets must be supplied three weeks before the go-live date.
- First Draft: You’ll receive your first draft approximately one week before the live date. Feedback is required within three days.
- Late Delivery: Delays may result in rescheduling or additional fees. See our Terms & Conditions for details.
- Campaign Changes: Any updates to core messaging within two weeks of the live date will incur a penalty fee.
Video Content
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All video must be hosted by the client on YouTube or Vimeo. Please supply a direct hosting link for inclusion in the content.
Content & Imagery
- Written By Us: All advertorials are crafted by our editorial team in our trusted Mum Central tone – conversational, relatable, and designed to convert.
- Images: Please supply a minimum of two high-quality images at 770×513 pixels (landscape only). Strong visuals help elevate your brand and maximise engagement.
We’re here to make this a seamless and impactful campaign for you. If you have any questions along the way, your campaign manager is always happy to help.
Let’s make magic happen!
