There are a couple of things that we have a lot of at Mum Central. One is – boys. The other is – fun. And when we put the two together… well I’m sure you can imagine what the outcome is!
Our latest campaign is centred around the spunky new Mitsubishi Pajero Sport, that we’ve named Pete, ’cause you know we can’t resist naming our cars! Positioned as the Ultimate Family Sports Car, we were asked to put Pete through his paces, which meant bringing our boys along for the ride. Pardon the pun. #sorrynotsorry
So far we’re really impressed and just quietly, the cameras are off the hook! You can read what we had to say here.
Getting the boys involved was easier than we thought. In fact, they JUMPED at the chance. And why wouldn’t they? It had all the elements of an ‘awesome’ time – soccer, playing, ALL the balls and posing. ALSO, Pete is a super cool car. They love how big he is and he’s sleek, plus they have to stand on the side steps to get in and out. “Like a truck, Mum!”