My 11 year old daughter said to me: โDad, how come on Motherโs Day they sell flowers on the side of the road but they donโt sell socks and jocks on the side of the road on Fatherโs Day?โ
I was like wow, she has a point!!! And a possible business idea! Imagine a world where that was the norm!!! Wives, sons and daughters stopping on the side of the road picking up a fresh pair of Bonds briefs and some business socks on their way to a Fatherโs Day BBQ.
As all Dads know; Christmas is for deodorant and aftershave – for some reason the spirit of giving likes to point out that on that special day Dads stink and birthdays are for special cuddlesโฆ.. Not going to explain that oneโฆ Fatherโs Day is the day we dads receive our underwear quota for the year – socks and jocks galore!!
In an ideal world the jocks and socks would be served alongside breakfast in bed or perhaps with a couple of Dadโs favourite beers while watching some footy, but more often than not the socks and jocks are likely to be accompanied by a โWorldโs Greatest Dadโ coffee mug. While the socks and jocks fade away like wilting flowers the โWorldโs Greatest Dadโ coffee cups stand the test of time, like an under 10s participation trophy they serve as mementos of ones Fatherโs Days served.
New fathers probably see getting to their first Fatherโs Day as a milestone because all new dads or even just all new parents think that they have to really protect that first kid. They think the world is really out to kill their first born but once that little one reaches the terrible twoโs the parents realise how truly indestructible kids can be and by the time they have their third child they start to wish something would. Clear evidence of this is when your first kid drops food on the ground you jump on it like itโs a hand grenade of germs that could explode in your childโs face but by child three youโre the one rubbing their sandwich on the ground saying โgo on eat itโ โฆ โits good for youโ.
As a dad who has been through many Fatherโs Days, I probably didnโt see the significance in the day until recently. I took the day for granted, my underpants as a necessity, my โWorldโs Greatest Dadโ mug is a nice alternative to my favourite coffee cup and the hugs and kisses from the little ones as something I get everyday but especially on the day they celebrate me. Now I find myself like many dads find themselves from time to time no longer in the family home going through a separation, trying to be as positive an influence on the kids lives while knowing their new life situation has knocked them about a bit. A little part of me was thinking I wasnโt deserving of my socks and jocks this year but then I thought sure, Iโm on the road a lot as a stand-up comedian and not around my kids as much as I once was or would like to be. But now the meaning of the day has changed for me itโs no longer about celebrating me as a dad but making sure the kids know Iโm still there for them.
I no longer see the socks and jocks as a generic Fatherโs Day gift but as my childrenโs way of saying that they know I still love them and the โWorldโs Greatest Dadโ mugs are my participation trophies for being part of their lives.
