It’s 7.14pm. One kid still needs their teeth brushed. Another is somehow starving five minutes after dinner. And the one who spent all afternoon in the sandpit has just announced they are absolutely, categorically NOT having a bath.
Sound familiar? Bath time for kids can turn into a nightly hostage negotiation, and some nights you just don’t have a spare 45 minutes to win it.
That’s exactly the problem Melbourne mum Claire set out to fix with Parent HAX Top N Tail self-foaming, rinse-free wash cloths, which give kids a full-body wash in around two minutes. And here’s the bit you’ll want to diarise: Top N Tail is 50% off at Coles from 15 October.
Meet Parent HAX: The Aussie Brand Built for the Daily Parenting Grind
Parent HAX is a brand-new Australian-owned company, designed and developed in Melbourne. Founder, Claire Carroll spent more than 18 years in product development for big-name kids’ brands like Disney and Moose, working out what makes kids want to collect and play with toys.
Then she had two little boys of her own. Suddenly, the questions changed.
Instead of studying play patterns, Claire started looking at what gets families through an ordinary day: bath time battles, potty training, getting out the door on time, sick days and the holy grail, sleeping through the night. Parent HAX is her answer to all of it, starting with bath time.
The result is Parent HAX, a brand focused on practical solutions for those everyday parenting moments when Mum and Dad could really use a shortcut.
What Is Top N Tail and How Does It Work?
Top N Tail is a super-soft, self-foaming washcloth that gives kids a full-body wash when a bath or shower just isn’t happening. It’s the first Parent HAX product to hit Coles shelves, and it’s refreshingly simple:
- Add about 30ml of water, straight from the tap or a water bottle
- Squeeze a few times to activate the foam
- Wash your little one from top to tail
- Towel dry. No rinsing needed. Done.
Each cloth is infused with a micellar solution that lifts dirt and grime from the skin, a bit like micellar make-up remover but developed specifically with kids’ skin in mind. And this isn’t a product that was rushed to shelf. Top N Tail was three years in the making, with skin patch and formula testing carried out by Princeton Consumer Products in the UK. The result? A formula that’s paediatrician and dermatologist approved, and leaves skin hydrated and fresh rather than tight and dry.
Two minutes. One clean kid. Zero negotiations. Yes please.
A Faster Bath Time for Kids (The Rubber Ducks Can Relax)
Let’s be clear: nobody’s suggesting you bin the bath. Top N Tail is a quick bath wash alternative for the nights when the full routine simply isn’t practical.
You know the nights. You’ve got home late from swimming lessons and everyone’s fried. You’re juggling three kids across four activities and there’s no way they’re all getting bathed. Or you’re at a friend’s place having a genuinely great time, and you don’t want to call it early because the bath-and-bed marathon is waiting at home.
On those nights, a two-minute full-body wash can be the difference between a calm bedtime and a meltdown. Theirs or yours.
Top N Tail for the Truly Spectacular Mess Moments
Kids never get filthy at a convenient time. It’s the toddler who finds the one mud puddle in the entire playground. The baby who delivers an epic poonami halfway through a café catch-up. The kid who is somehow sticky from head to toe and nobody knows why.
Because Top N Tail needs just 30ml of water and no rinsing, you can use it anywhere, not just the bathroom. Keep a pack in the car or pack into the nappy bag for park days and outings, for those moments when a quick spot clean won’t cut it.
One important note: Top N Tail wash cloths are NOT like baby wipes. Wipes only clean the surface layer of skin. These are designed as a full-body wash alternative that properly cleanses the skin and leaves it hydrated.
A Must-Pack for Travelling With Kids
Anyone who’s done a long-haul flight with a toddler knows the routine goes out the window the minute you leave home. Road trips, camping weekends and big holidays don’t always come with a bath or shower right when you need one.
With only a splash of water required, Top N Tail is a portable full-body wash for travelling with kids. We suspect a pack will soon become a permanent fixture in the family travel bag.
What About Kids Who Won’t Go Near the Bath?
Sometimes it isn’t about time at all. For some neurodivergent kids, the sensory overload of a bath or shower can turn an everyday routine into something overwhelming, and that stress flows on to the whole family.
Top N Tail gives parents another option for the days when the bath or shower just isn’t working.
It could also be handy for families managing eczema-prone skin, where kids are often advised to bathe less frequently to stop their skin drying out, but you still want them properly clean. As always, follow your GP or dermatologist’s advice for your child’s skin.
Grab Top N Tail for 50% Off at Coles From 15 October
Parent HAX isn’t promising your kids will stop getting grubby, or that bedtime will suddenly become serene. (If anyone cracks that, please call us.) What Top N Tail does offer is a genuinely practical backup for when you need a clean kid without the full bath routine.
And the timing’s pretty good. From 15 October, Parent HAX Top N Tail is 50% off at Coles, so you can test this parent hack for half price.
If you need a quicker bath time solution, try the all-new Top N Tail self-foaming, rinse-free wash cloths at Coles! Grab a pack or two for the bathroom cupboard, glovebox or holiday bag; you’ll be glad it’s there the next time disaster strikes.
This is a sponsored editorial for Parent HAX
