Muggle Madness! Coles Launches New Harry Potter Collectables

The magic of the wizarding world is officially flying into Coles and we know every muggle out there is going to be spellbound by these adorable collectables! Why? Because they are Harry Potter-themed! Excitement overload, right??

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Source: Supplied

The new collection – Coles Magical Builders – features 30 plastic-free Harry Potter and Fantastic Beasts characters to collect, inspired by the film franchises.

When do they arrive?

Not too much longer to wait my muggle friends – you can pick up the collectables starting 6 July 2022.

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A happy Harry Potter fan checking out the characters at the Harry Potter collectables launch. Source: Supplied

Customers will receive a free Coles Magical Builder character with every $30 spent in one transaction at Coles supermarkets, Coles Online and Coles Express.

What are Harry Potter collectables like?

There are over 30 characters to collect including five special-edition characters and they are as cute as can be! The perfect size for little hands too!

Coles Harry Potter collectables
Aren’t they cute?? Source: Supplied

Harry Potter play kits too!

There are also plastic-free play kits available, ranging from $9.75-$15.00 and featuring all the best scenes from the movies.

There’s a Hogwarts castle, a Quidditch pitch, the Platform 3/4 and the Hogwarts Express. All plastic-free and perfect for inspiring hours of wizard wonder and play.

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The Quidditch Pitch play kit. Source: Supplied

There is also a Hogwarts Trunk Collector Case to house all 35 characters which is also recyclable once the Velcro closing strip is removed.

Harry Potter collectables
Collect them all. Source: Supplied

Magical Builders is one of the biggest and most sustainable Wizarding World-inspired collectable programs Australia has ever seen. The characters, including Harry, Hermione and Ron, are made from 100% FSC® certified cardboard that is also recyclable in the household recycling bin.

Gryffindors, Hufflepuffs, Ravenclaws and Slytherins alike will adore collecting and playing with this unique collection. Simply pop out the pieces and assemble the parts together.

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The collection and the Hogwarts Express play kit. Source: Supplied

We don’t know about you but we’re so excited to see the wizarding world come to Coles! What a great way to get the kids excited for the weekly groceries and add a little bit of magic to a task we normally deem as mundane.

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Avatar of Jenna Galley

Born and raised in Canada, Jenna now lives in Far North Queensland with her tribe. When the mum-of-three is not writing, you can find her floating in the pool, watching princess movies, frolicking on the beach, bouncing her baby to sleep or nagging her older kids to put on their pants.

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